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Alpaca is our eCRM, extended customer retention manager. First developed back in 2018, the system blew industry standards out the water. If we only focus on email, we proved our open rates over fifteen percent, and this was 2018! Since then we have added voice calls, push notifications, SMS, analytics and reporting.
But the team behind Alpaca eCRM were not finished, they have developed Dragonfly AI, the "Software As A Service" artificial intelligence solution that learns and manages users on a one to one relationship. A modern system for the iGaming industry.
With an ever increasing demand for AI in the iGaming sector, Alpaca uses smart technology to increase the value of your users. As iGaming companies face advertising restrictions making increases in player numbers ever harder, retention is a key metric to ROI as is reducing the amount of bonus costs you incur. By optimising the customer journey and increasing users activity, we have shown our platform is essential to any iGaming operator.
Alpaca uses Dragonfly as the data cruncher and analytics platform driving your platform. Using multiple layered AI to provide iGaming companies with efficient analytics and competition beating intelligence, we have increased marketing efficiency, decreased bonus levels, improved true cost of acquisition and helped managers understand where to focus their efforts to optimize sales effect.
We still have not mentioned the predictive side of Alpaca, the way we constantly learn from new data and how we lower your churn rates, analise who is a bonus only user, identify early VIP users and long term VIP users, avoid depositor overloading and so much more. Stop guessing and start making smart business decisions with precision and intelligence.